Writing Made Simpler

Welcome to the GOJO Writing Style Guide, your guide to writing style and terminology for all communication, whether an announcement, a customer letter, an infographic, sales sheet, or a white paper. If you write anything for GOJO – emails, bulletin boards, project profiles, communications planners – this guide is for you.

The goal of the GOJO Writing Style Guide is to equip team members with the tools and resources needed to be successful writers for GOJO.

We want everything that's published to reflect a modern approach to voice and style: personal, relatable, optimistic, brief and clear, and humanistic and caring. With the style guide, all of us can write in a way that's natural, straightforward, and succinct.